Blogs and Social Media

Blogs can be the linchpin of your social media strategy. I'll write the content for your blog or website to grab more visitors, as well as add more sizzle to your LinkedIn, Twitter and Facebook posts to boost your rankings.
Read more here

Employee Engagement

Are you engaging with your employees so they're more productive and meet your business goals? I'll create internal communications programs that turn your employees into your company's most trusted brand advocates.
Read more here

Branding

Whether you are an entrepreneur, a small company or a giant in your industry, your brand promise needs to be crystal clear. I can help sharpen your brand position and shape the key messages for your target audiences.
Read more here

Archive for Employee Engagement

Imagine my surprise when I went to the TED website and typed in a search for presentations about “employee engagement” and up popped the response: “No result matches your query.” How could that be?

So, I figured they must file these talks under “employee communications.” Nope, none about that either. Surely “employee retention” is a serious problem and should be a topic for a TED talk. Nada. Another strikeout with “employee motivation.”

TED’s tagline is Ideas Worth Spreading. It seems to me that a management guru, or academic or corporate luminary must have some ideas about how to engage, communicate with, motivate and retain employees. I can’t believe that employees don’t matter to TED and the audiences who pay to hear their speakers. Why is one of this week’s featured talks about the secret life of plankton more important than a presentation, say, about how to engage and motivate employees for greater productivity?

So I turned to YouTube, where 60 hours of video are uploaded every minute. I wasn’t disappointed. I couldn’t go through every video about employees, of course. But I think you’ll enjoy this one about How to Motivate Employees.

Print Friendly

Categories : Employee Engagement
Comments (6)

Technologists are perhaps the least aware of all employees of the value of having a personal brand.

More important to them is getting a project done on time, completing development, going from test to production or ensuring the business has signed off on requirements.

Transcending Boundaries

"Personal brand for technologists"

Frank Faeth

Technologists need to transcend the perceived narrow boundaries of their job descriptions and develop a brand that communicates the value they add to the organization.

Today, brands are no longer the sole domain of companies. An individual’s brand is just as critical in promising value and trust to others in the company.

Tom Peters, the well-known author of “In Search of Excellence,” writes: “What is it that my product or service does that makes it different?” Translating this into personal branding, what do you do as a provider of technology services that makes you stand out and compel someone on the business side to work with you? Read More→

Print Friendly

Comments (7)

Adding to my argument in last week’s post 6 Steps to Empower Your Employees as Brand Ambassadors, David Pogue, technology columnist for The New York Times, explains the importance of allowing your employees access to social media while at work.

He is interviewed in this Ragan.com video entitled “Half of U.S. businesses block social media. What’s the point?”

Print Friendly

Comments (2)

Contact Us Today

Jeannette Paladino * Write Speak Sell * Contact Jeannette * Tel: 212-308-4364 *
©Copyright 2010: All Rights Reserved