Archive for SEO
Something insidious is happening when you search Google, or turn to Yahoo News for information, or your Facebook page for updates.
You’re not getting the results you want or need. You’re getting the results that these services think you want. Even though I happen to do quite a bit of search around the terms green building and sustainability for a client, I’m hardly a sustainability expert. Read More→
Imagine my surprise a few weeks ago when I went to look for my blog on Technorati and discovered it wasn’t there. I thought it had been listed long ago.
Technorati is the most popular blog directory. In order to “claim” my blog I need to insert my claim token X5T3TJFPRFAR in this post, so please bear with me, and you’ll learn how to claim yours, too.
Why Technorati is Still Important
Technorati isn’t as important to search results as it used to be because blogging has become a mature marketing tool Read More→
Like many bloggers, I accept guest posts. But I can understand why Google recently stirred up such a brouhaha regarding its policy about guest posts when I read the inquiries from bloggers who would like to submit an article to Write Speak Sell.
I will share several of these pitches below but first you might be interested in Google’s own take on guest posting in this recent video from the official Google blog.
Essentially, Google will frown on guest posts that are “spammy” with too many links to low-value sites. But most of all — and this relates to all website content — Google will punish poorly written posts. Read More→