Archive for Communicating Across Generations

Fortune 500 ramp up use of corporate blogs and Instagram in 2018

Fortune 500 Pump Up Use of Blogs and Instagram

Blog usage is on the upswing for Fortune 500 companies. They are also ramping up their investment in Instagram to reach their targets.

A newly released UMass study of social media usage by this elite group of companies found that Instagram and blogging are the fastest growing tools even as top social networking platforms LinkedIn, Facebook and Twitter remain strong.

Facebook Still Go-To Network

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Gen Z is walking away from social media

Uh, Oh. Social Media Losing its Allure for Generation Z

We probably could have anticipated it. Social media is losing its allure for so-called Generation Z, those born in the mid-1990s or later. Sure, they’re still posting, mostly to Facebook and Instagram, but 41% of this generation feel they’re wasting too much time on it.

In fact, 34% of Gen Z say they’re permanently quitting social media, and 64% are taking a break, according to new research from Hill Holliday, an agency within the Interpublic GroupRead More→

The wired water cooler is no substitute for face time

It Isn’t So Lonely Around the Water Cooler

Working virtually from home, at least part of the time, has become the norm in many companies. The more senior you are the more likely you have the authority to decide when and where you work.

Working virtually no doubt has its benefits: no long commute on the train, flexible hours, problem solving in your pajamas.

It’s gotten so prevalent that companies don’t even have offices for a lot of their staff and do “hoteling.” You call ahead and reserve an office when you absolutely must be there.

So, what’s wrong with this picture?

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culture of communication employee engagement

Creating a Culture of Communication

When companies fail, it may be because they didn’t provide products or services that met a market need. Or, they were mis-managed. But the primary culprit is often poor communication.

No matter what your work environment or your industry, if communication with employees is broken, you will never realize your corporate vision. What’s essential to success is creating a culture of communication. Read More→