It’s true. Just think about Coke’s Big Idea of some 30 years ago. The company decided to change Coca-Cola’s formula and launched New Coke. Fans of old Coke were so enraged that the company completely backtracked. It’s considered one of the biggest blunders in corporate history. Little ideas we don’t hear about for obvious reasons.
As the creative director at my old agency often said, “There are no big ideas, or little ideas, only powerful ideas.” Read More→
It’s March and we’re celebrating Women’s History Month but 2018 is turning out to be the year of the woman.
In January, the Women’s March on Washington liberated thousands of women to move from the sidelines to the front lines. From#MeToo to #Timesup, women are demanding respect and more access to power in the workplace. Brands like Johnnie Walker are introducing women-themed products. Read More→
Today I give thanks for my good fortune.
There is so much to be thankful for when you consider that millions of people around the world go to bed hungry every night. The situation is dire in Yemen where a child under five dies of hunger every 10 minutes.
As the World Food Bank USA, reports, “As the civil war in Yemen rages on, the country is teetering on the brink of famine. 17 million people don’t know where their next meal is coming from. And the cholera epidemic is making the situation even more dire for the 2.2 million severely malnourished children.”
If you wish to make a donation to help in the fight against this humanitarian crisis, click on World Food Bank USA.
Thanks to my loyal followers, my fellow bloggers, my family, and my friends for your continued support.
It’s Independence Day today in the U.S. where I live. It’s one of the only holidays that is still celebrated on the actual date, July 4th, that we declared our independence from Britain.
I hadn’t read the Declaration of Independence in a long time, so I just went online to re-read it. I hope that school children are still required to memorize these indelible lines. Read More→