Associated Press has issued new social media guidelines for reporters who are sourcing social networks and retweeting content. What got my attention is that AP cautions its reporters to fact-check the authenticity of a person/organization posting on social networks and the information posted and tweeted.
AP points out in its guidelines:
If you come across photos, videos or other multimedia content that you would like to use in your news report, you must verify its authenticity. You must also determine who controls the copyright of the material and get permission from that person/organization to use it. Phony accounts are rampant in the social media world and can appear online within minutes of a new name appearing in the news. Examine the details to determine whether the page could have just as easily been created by somebody else.
AP gives this example of not giving an implied endorsement of a tweet. Read More→