That’s a question that many business owners grapple with everyday. Giving away your knowledge or products and services and then starting to charge is called the “Free Trial” strategy.
The “Freemium” model is a strategy of continuing to give away your stuff while charging for upgrades or new products and services. Then there is simply the “pay for what you get” model.
Making Your Customers Mad
The problem is that consumers have gotten used to getting things for free because there is so much available on the web and social media. What might happen if you decided to start charging for what you’re now giving away for free? Read More→