Archive for information graphics

How Infographics Can Create Compelling Content for Your Blog

Infographics can create compelling content for a blog

Emma J. Fox

Pictures can communicate ideas with more impact than text, and that’s why infographics have become so popular.

Infographics are entertaining, engaging, visually appealing, and have better recall value than a blog post with all text.

But, from an SEO and business marketing perspective, do infographics really benefit your blog? Yes, they do.

Why Infographics?

Infographics have several key advantages. They can: Read More→

How to Write An Email Using the Best Words in the Subject Line

With everyone’s email box overflowing, how do you get someone’s attention to read yours? Baydin, the company that helps you manage your email inbox, analyzed five million emails and discovered the subject lines that got the most responses and those that did not.

But I was most interested in the best words to use in email titles — and the ones to avoid. Five million emails seem like a pretty definitive sample to me. I’ve copied the part of the infographic with the best and worst words. Best words: apply, opportunity, demo, connect, payments, conference, cancellation. Worst words: confirm, join, assistance, speaker, press, social, invite.

Funny about the word “invite.” I tend to read those emails. You know, the opportunity for free food and drinks. But maybe that’s only me.

Best words to use in email titles

Do Infographics Clarify or Mystify?

Have you noticed that infographics have become the rage?

According to that trusty source, Wikipedia, information graphics, or infographics, are graphic visual representations of information…that present complex information quickly and clearly.”

A lot of infographics are useful, like this Washington, D.C., subway map that helps you to figure out the correct train to reach your destination.

"Source: Wikipedia"

Source: Wikipedia

But I’ve become bleary-eyed trying to figure out most infographics. Arrows and winding paths through mounds of graphic designs leave me dizzy and confused. I get lost in the maze of information most of the time. Read More→