When You Don’t Have a Clue What to Write for Your Next Blog Post

If you’re a blogger then you probably know about Brian Clark, founder of the popular copyblogger blog.

Brian Clark

Brian Clark

He’s also a successful entrepreneuer, creator of two WordPress themes, and Scribe, the SEO plugin. He also gives courses on internet marketing. He’s no doubt raking in megabucks. Good for him.

He just posted his first infographic and kindly gave his readers the code to embed. It’s called “22 ways to create compelling content.” You can see it when you scroll down this post.

Rising Star Danny Iny

He based the infographic on a post that Danny Iny wrote for copyblogger. I’ve watched Danny over the past year and his meteoric rise in the social media space — have you noticed his blog posts are everywhere?

He’s written a book, which I reviewed, and he wrote a post for Write Speak Sell. He kindly reciprocated and I wrote a post for his blog Firepole Marketing: Are you engaging brand advocates to market your business.” Danny never seems to be at a loss for something to write about.

You can read through the infographic for his tips on how to get the inspiration for your next post. But it may be easier to read in narrative form. It first appeared as a post on copyblogger: 21 ways to create compelling content when you don’t have a clue (Brian Clark added #22 which is recyle your old posts into something new).

How do you become inspired to write new posts? Let me know in the comments box and happy blogging!

22 Ways to Create Compelling Content - Infographic
Like this infographic? Get more content marketing tips from Copyblogger.

  • 8 Simple Ways To Skyrocket Your Blog Traffic (probloggingsuccess.com)

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  1. Great post, Jeannette, and I’m pleased to say I’ve used most of those strategies to create new blog posts. Asking my readers what they wanted to see on the blog resulted in a few great posts of “giving the readers what they want.” The guest posts on my blog have been extremely successful, and as I’m a writer and know that most of my readers are avid readers, I was thrilled that my recent posts on books that most impacted our lives was my most successful post ever (by a long shot!)

    So, I think the key is to know your audience and provide them with content that you know will interest and engage them.

    • Doreen — I participated in your post about favorite books. I’m not surprised it pulled in so many readers. Books touch our hearts and emotions. That’s what good posts do, too. I don’t always succeed but that’s what I try for in my writing.

  2. Hi Jeannette,
    Thanks for sharing the infographic. I haven’t done that yet but it’s a great idea. I have shared videos that have inspired me before. Sometimes, I’ve received the video in an email or I’ve watched it on a social media site. One time, I searched YouTube for the video of Kathy Ireland’s interview after watching her on “The Talk”. Another time, I wrote a post based on “American Idol”.

    For me, inspiration often comes when something triggers an emotion, memory or idea in me. I think some of our best posts are when we can keep it personal. I remember one of your posts that you wrote on an encounter in a department store!

    • Sherryl, I was posting a comment to your excellent blog “How to Ping Your Website Blog and When Not To” when you were posting a comment to mine! (If other readers would like to read it, click on the red link under Sherryl’s comment).

      I agree with you. Some of my best blogs came out of a strong emotion — such as my experiences in retail stores! One of the most popular posts on my blog, written by Danny Iny, still gets a lot of traffic. It was entitled, “Write From the Heart: Does Authenticity Really Work?” Here is the link if you or others would like to read it http://bit.ly/h5no2l. No doubt, people are touched by emotional content written from the heart.

  3. Great post and being clueless what to write about is something I am facing quite often. Might also be because I am pretty new to the blogging world and writing in general.

    The infographics are very helpful and I like the Name Recognition tip as you would not only expand your thought horizon but also could come up with pretty catchy blog titles for your niche venturing out of the ‘common titles zone’.

    Further down the line I am hoping to create a large enough audience to enable me to simply ask what topics and content they would like to read and what is exciting or frustrating then in our industry. This way engagement and interaction should happen naturally.

    • Trevor, I’m glad you found the infographic helpful. I know I did. Lot of good tips when you’re mind is a blank. The important thing is to be consistent — and write!

    • Dennis — you write such interesting and enjoyable posts. I’m not surprised that you’re already using these tips for creating blog content!